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AQA English Lit B - Unit 4 (A2 Coursework) 2015 Watch. span Follow 157 followers 3 badges Send a private message to crashMATHS Visit crashMATHS's homepage! Hi is essay on careers education, there anybody else doing/has done the comparing contrasting essays, Critical Anthology coursework? I got an A on the comparative piece but I am really struggling to plan and on careers education tbh even choose a question ahh. Analysis. I really want to essay, do well but I just don't understand how to on writing a 5 paragraph, structure an and physical education, argument with metaphor. I was going to do Marxism in how to write, relation to on careers education, 1984 but as I discussed social class in how to ascript, the comparative I cannot do the essay, sane again :/ I'm thinking of looking at comparing poetry, symbolism in on careers in sports, Tennyson's The Lady of essay historical, Shalott but the examiner report suggests that the best essays are the on careers in sports and physical education, ones with a debate. On Writing Narrative Essay. Is it possible to in sports and physical, compare a metaphorical approach to a feminist? span Follow 0 followers 1 badge Send a private message to mrrsmith. I finished the critical coursework last term and I did metaphor, symbolism, aesthetics and plan a 5 essay value all together. On Careers In Sports Education. I think I did pretty well.
span Follow 157 followers 3 badges Send a private message to crashMATHS Visit crashMATHS's homepage! Thank you so much for for writer adonit, replying, your response was incredibly helpful. On Careers And Physical. I think I will explore whether a metaphorical approach provides greater meaning than a feminist one. I love the concept of your essay, unfortunately my Lit teacher decided to not teach Section C as she wanted us to either do Marxism or feminism :/ are you studying the critical essay historical, pastoral or the essay on careers in sports education, gothic for how to write, the exam? span Follow 0 followers 1 badge Send a private message to essay and physical education, mrrsmith. Key Stage. My teacher was the same, but I decided to sneak aesthetics into my essay question xD. span Follow 157 followers 3 badges Send a private message to in sports and physical education, crashMATHS Visit crashMATHS's homepage! That's literally what I'm doing with metaphor! I'm glad being daring paid off for essay historical, you I'm doing the in sports and physical, Gothic too (Wuthering Heights, Dr Faustus and Frankenstein) what texts are you studying? span Follow 0 followers 1 badge Send a private message to mrrsmith. Write Ascript. span Follow 157 followers 3 badges Send a private message to crashMATHS Visit crashMATHS's homepage! Ahh did you use it for the critical or comparative? Wuthering Heights is essay in sports, one of lesson plan on writing paragraph narrative, my favourite novels I'm so pleased to on careers and physical education, be studying it however I completely abhor Frankenstein I find it incredibly dull.
Are we allowed to talk about historical more than 3 texts in essay in sports and physical, section B? I would much rather study Macbeth as I know the play inside out analysis essay, - from studying it throughout high school and being involved in an amateur production - so it would be great if I could also discuss it. Do you know if there is essay on careers education, already a thread for the discussion of essay, Unit 3 - Gothic? span Follow 0 followers 0 badges Send a private message to essay on careers in sports education, bethfrsmith. Lesson Plan On Writing. We have a brilliant team of more than 60 Support Team members looking after discussions on in sports and physical education The Student Room, helping to make it a fun, safe and useful place to hang out. The Notebook Analysis Essay. 0 new posts A way to call a landline without a phone? Started by: pandaseattoast Forum: Technology and computers Replies: 4 Last post: 1 minute ago The Labour Party QA Thread - Ask/Join here! Started by: Saracen's Fez Forum: Model House of Commons Replies: 8445 Last post: 1 minute ago ** Official Investment Banking Summer Internship 2018 Thread ** Started by: martimc Forum: Investment Banking Internships and on careers education Work Experience Replies: 4408 Last post: 1 minute ago Goku VS Superman Started by: WyvernFires Forum: Film Replies: 38 Last post: 1 minute ago UKCAT for poetry essays, 2018 Entry Discussion Started by: grekoiran Forum: Medicine Replies: 3652 Last post: 1 minute ago Study abroad travel grant flights Started by: summertor Forum: Ask Student Finance England Replies: 4 Last post: 2 minutes ago Integration help pls Started by: FarheenA Forum: Maths Replies: 1 Last post: 2 minutes ago Man loses claim against in sports and physical education IVF clinic for “unwanted child” after ex forged his signature Started by: Mr Smurf Forum: News and how to write ascript current affairs Replies: 3 Last post: 2 minutes ago Feeling alone and essay on careers in sports and physical education lost Started by: Insecable Forum: University life Replies: 2 Last post: 2 minutes ago Boyfriend kissed 2 girls while drunk on plan on writing essay 2 different nights; told me months after Started by: Anonymous Forum: Relationships Replies: 23 Last post: 2 minutes ago Do I need to essay on careers and physical education, buy a TV licence? Started by: Tuffyandtab Forum: Advice on comparing contrasting essays everyday issues Replies: 7 Last post: 3 minutes ago Police confirm former British PM would have faced paedophile enquiry Started by: Fullofsurprises Forum: News and essay in sports and physical current affairs Replies: 38 Last post: 3 minutes ago Heartbreak Ruining My Uni Experience Started by: DathanielJones Forum: Relationships Replies: 2 Last post: 4 minutes ago Oct 11th: Are you getting enough sleep?
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How to Write a Great Business Plan. Every seasoned investor knows that detailed financial projections for a new company are an act of imagination. Nevertheless, most business plans pour far too much ink on essay on careers and physical education the numbers–and far too little on lesson on writing the information that really matters. Essay On Careers And Physical? Why? William Sahlman suggests that a great business plan is buy resume for writer, one that focuses on a series of essay, questions. These questions relate to essays, the four factors critical to the success of every new venture: the people, the essay on careers and physical education, opportunity, the context, and the possibilities for both risk and reward.
The questions about people revolve around three issues: What do they know? Whom do they know? and How well are they known? As for critical opportunity, the plan should focus on two questions: Is the market for essay on careers and physical education the venture’s product or service large or rapidly growing (or preferably both)? and Is the lesson plan on writing a 5, industry structurally attractive? Then, in addition to demonstrating an understanding of the context in which their venture will operate, entrepreneurs should make clear how they will respond when that context inevitably changes. Finally, the plan should look unflinchingly at the risks the new venture faces, giving would-be backers a realistic idea of what magnitude of reward they can expect and when they can expect it. A great business plan is essay on careers education, not easy to write, compose, Sahlman acknowledges, largely because most entrepreneurs are wild-eyed optimists. But one that asks the right questions is a powerful tool. A better deal, not to mention a better shot at success, awaits entrepreneurs who use it.
Few areas of business attract as much attention as new ventures, and few aspects of new-venture creation attract as much attention as the essay and physical education, business plan. Countless books and articles in the popular press dissect the topic. A growing number of annual business-plan contests are springing up across the buy resume, United States and, increasingly, in other countries. In Sports? Both graduate and undergraduate schools devote entire courses to the subject. Indeed, judging by all the hoopla surrounding business plans, you would think that the only things standing between a would-be entrepreneur and spectacular success are glossy five-color charts, a bundle of meticulous-looking spreadsheets, and a decade of critical essay historical, month-by-month financial projections. Nothing could be further from the truth. In my experience with hundreds of entrepreneurial startups, business plans rank no higher than 2—on a scale from 1 to 10—as a predictor of a new venture’s success. Essay On Careers In Sports And Physical? And sometimes, in fact, the more elaborately crafted the document, the more likely the venture is to, well, flop, for lack of a more euphemistic word. What’s wrong with most business plans? The answer is relatively straightforward.
Most waste too much ink on numbers and devote too little to the information that really matters to intelligent investors. As every seasoned investor knows, financial projections for a new company—especially detailed, month-by-month projections that stretch out for more than a year—are an act of imagination. Key Stage? An entrepreneurial venture faces far too many unknowns to essay and physical, predict revenues, let alone profits. The Notebook Essay? Moreover, few if any entrepreneurs correctly anticipate how much capital and time will be required to accomplish their objectives. Typically, they are wildly optimistic, padding their projections. Investors know about the padding effect and therefore discount the figures in business plans. These maneuvers create a vicious circle of inaccuracy that benefits no one. Don’t misunderstand me: business plans should include some numbers. But those numbers should appear mainly in the form of on careers and physical education, a business model that shows the entrepreneurial team has thought through the comparing contrasting essays, key drivers of the venture’s success or failure. In manufacturing, such a driver might be the yield on a production process; in magazine publishing, the anticipated renewal rate; or in software, the impact of using various distribution channels. The model should also address the break-even issue: At what level of sales does the business begin to make a profit?
And even more important, When does cash flow turn positive? Without a doubt, these questions deserve a few pages in essay on careers and physical education any business plan. Near the back. What goes at the front? What information does a good business plan contain? If you want to speak the language of investors—and also make sure you have asked yourself the right questions before setting out on the most daunting journey of a businessperson’s career—I recommend basing your business plan on for writer adonit the framework that follows. Essay On Careers? It does not provide the kind of lesson on writing, “winning” formula touted by some current how-to books and software programs for on careers in sports and physical entrepreneurs. Nor is analysis, it a guide to essay on careers education, brain surgery. Rather, the analysis, framework systematically assesses the four interdependent factors critical to every new venture: The People.
The men and women starting and running the venture, as well as the outside parties providing key services or important resources for it, such as its lawyers, accountants, and essay on careers education suppliers. The Opportunity. A profile of the business itself—what it will sell and to whom, whether the business can grow and how fast, what its economics are, who and what stand in the way of success. The Context. The big picture—the regulatory environment, interest rates, demographic trends, inflation, and the like—basically, factors that inevitably change but cannot be controlled by the entrepreneur. Risk and key stage 1 homework Reward. An assessment of everything that can go wrong and right, and a discussion of how the entrepreneurial team can respond. Business Plans: For Entrepreneurs Only? The accompanying article talks mainly about and physical education business plans in a familiar context, as a tool for entrepreneurs. But quite often, start-ups are launched within established companies.
Do those new ventures require business plans? And if they do, should they be different from the plans entrepreneurs put together? The answer to essay, the first question is an emphatic yes; the answer to the second, an equally emphatic no. All new ventures—whether they are funded by venture capitalists or, as is the case with intrapreneurial businesses, by shareholders—need to in sports education, pass the contrasting essays, same acid tests. After all, the marketplace does not differentiate between products or services based on who is pouring money into essay and physical, them behind the scenes. The fact is, intrapreneurial ventures need every bit as much analysis as entrepreneurial ones do, yet they rarely receive it. The Notebook Analysis Essay? Instead, inside big companies, new businesses get proposed in the form of capital-budgeting requests. These faceless documents are subject to detailed financial scrutiny and a consensus-building process, as the project wends its way through the chain of command, what I call the “neutron bomb” model of project governance.
However, in in sports and physical the history of such proposals, a plan never has been submitted that did not promise returns in excess of corporate hurdle rates. It is only after the new business is launched that these numbers explode at the organization’s front door. That problem could be avoided in large part if intrapreneurial ventures followed the guidelines set out in the accompanying article. For instance, business plans for essay such a venture should begin with the résumés of all the people involved. What has the team done in the past that would suggest it would be successful in the future, and so on? In addition, the new venture’s product or service should be fully analyzed in terms of its opportunity and essay in sports context. Going through the process forces a kind of discipline that identifies weaknesses and strengths early on and helps managers address both. It also helps enormously if such discipline continues after the intrapreneurial venture lifts off.
When professional venture capitalists invest in new companies, they track performance as a matter of course. But in large companies, scrutiny of a new venture is often inconsistent. The Notebook? That shouldn’t or needn’t be the case. A business plan helps managers ask such questions as: How is the new venture doing relative to projections? What decisions has the essay, team made in critical essay historical response to new information?
Have changes in the context made additional funding necessary? How could the team have predicted those changes? Such questions not only keep a new venture running smoothly but also help an essay and physical, organization learn from its mistakes and adonit triumphs. Many successful companies have been built with the essay on careers education, help of venture capitalists. Key Stage 1 Homework? Many of the underlying opportunities could have been exploited by large companies. Why weren’t they?
Perhaps useful lessons can be learned by studying the world of essay in sports education, independent ventures, one lesson being: Write a great business plan. The assumption behind the framework is that great businesses have attributes that are easy to essay, identify but hard to assemble. They have an on careers, experienced, energetic managerial team from the top to the bottom. The team’s members have skills and experiences directly relevant to the opportunity they are pursuing. Ideally, they will have worked successfully together in the past. The opportunity has an attractive, sustainable business model; it is possible to create a competitive edge and defend it. Many options exist for expanding the scale and scope of the business, and comparing contrasting poetry these options are unique to the enterprise and its team. Value can be extracted from the business in a number of ways either through a positive harvest event—a sale—or by essay on careers in sports, scaling down or liquidating.
The context is favorable with respect to both the comparing contrasting essays, regulatory and the macro-economic environments. Essay In Sports And Physical? Risk is understood, and 1 homework the team has considered ways to essay on careers and physical, mitigate the impact of historical, difficult events. In short, great businesses have the four parts of the framework completely covered. Education? If only reality were so neat. When I receive a business plan, I always read the comparing, résumé section first. Not because the people part of the new venture is the most important, but because without the right team, none of the and physical, other parts really matters.
I read the résumés of the venture’s team with a list of contrasting poetry essays, questions in mind. (See the insert “Who Are These People, Anyway?”) All these questions get at the same three issues about the venture’s team members: What do they know? Whom do they know? and How well are they known? Fourteen “Personal” Questions Every Business Plan Should Answer. Where are the founders from? Where have they been educated? Where have they worked—and for whom? What have they accomplished—professionally and personally—in the past? What is their reputation within the business community?
What experience do they have that is directly relevant to the opportunity they are pursuing? What skills, abilities, and knowledge do they have? How realistic are they about the on careers and physical education, venture’s chances for lesson plan essay success and the tribulations it will face? Who else needs to be on the team? Are they prepared to recruit high-quality people? How will they respond to adversity? Do they have the on careers in sports and physical, mettle to make the inevitable hard choices that have to be made? How committed are they to 1 homework, this venture? What are their motivations? What and whom they know are matters of insight and on careers in sports and physical experience.
How familiar are the team members with industry players and dynamics? Investors, not surprisingly, value managers who have been around the block a few times. A business plan should candidly describe each team member’s knowledge of the new venture’s type of product or service; its production processes; and the market itself, from competitors to customers. It also helps to indicate whether the team members have worked together before. Not played—as in roomed together in college—but worked . Investors also look favorably on a team that is known because the real world often prefers not to key stage, deal with start-ups. They’re too unpredictable. That changes, however, when the new company is run by people well known to suppliers, customers, and employees. Their enterprise may be brand new, but they aren’t.
The surprise element of working with a start-up is somewhat ameliorated. Finally, the essay on careers, people part of a business plan should receive special care because, simply stated, that’s where most intelligent investors focus their attention. Buy Resume For Writer? A typical professional venture-capital firm receives approximately 2,000 business plans per year. These plans are filled with tantalizing ideas for new products and services that will change the world and reap billions in the process—or so they say. But the in sports and physical, fact is, most venture capitalists believe that ideas are a dime a dozen: only execution skills count. As Arthur Rock, a venture capital legend associated with the formation of such companies as Apple, Intel, and Teledyne, states, “I invest in people, not ideas.” Rock also has said, “If you can find good people, if they’re wrong about the product, they’ll make a switch, so what good is it to understand the product that they’re talking about in the first place?” Business plan writers should keep this admonition in mind as they craft their proposal. Key Stage 1 Homework? Talk about the people—exhaustively. And if there is nothing solid about their experience and abilities to herald, then the entrepreneurial team should think again about launching the venture. When it comes to the opportunity itself, a good business plan begins by focusing on two questions: Is the in sports, total market for the venture’s product or service large, rapidly growing, or both?
Is the industry now, or can it become, structurally attractive? Entrepreneurs and investors look for large or rapidly growing markets mainly because it is how to write, often easier to obtain a share of a growing market than to essay in sports and physical education, fight with entrenched competitors for 1 homework a share of essay in sports and physical education, a mature or stagnant market. Smart investors, in fact, try hard to identify high-growth-potential markets early in essay historical their evolution: that’s where the big payoffs are. Essay On Careers And Physical Education? And, indeed, many will not invest in a company that cannot reach a significant scale (that is, $ 50 million in annual revenues) within five years. HBR Guide to Building Your Business Case Ebook + Tools. As for attractiveness, investors are obviously looking for markets that actually allow businesses to make some money. The Notebook Analysis? But that’s not the no-brainer it seems.
In the late 1970s, the computer disk-drive business looked very attractive. The technology was new and exciting. Dozens of companies jumped into the fray, aided by an army of professional investors. Twenty years later, however, the thrill is gone for managers and investors alike. Disk drive companies must design products to meet the perceived needs of original equipment manufacturers (OEMs) and essay on careers in sports end users. Selling a product to OEMs is complicated. The customers are large relative to most of their suppliers. Comparing Poetry? There are lots of competitors, each with similar high-quality offerings.
Moreover, product life cycles are short and ongoing technology investments high. On Careers In Sports Education? The industry is subject to buy resume for writer, major shifts in in sports education technology and critical essay customer needs. Intense rivalry leads to lower prices and, hence, lower margins. Essay On Careers? In short, the disk drive industry is comparing poetry essays, simply not set up to make people a lot of money; it’s a structural disaster area. The information services industry, by contrast, is essay education, paradise. Companies such as Bloomberg Financial Markets and comparing contrasting poetry First Call Corporation, which provide data to the financial world, have virtually every competitive advantage on their side. First, they can assemble or create proprietary content—content that, by the way, is like life’s blood to thousands of money managers and stock analysts around the world. And although it is often expensive to on careers in sports and physical education, develop the service and to acquire initial customers, once up and running, these companies can deliver content to customers very cheaply.
Also, customers pay in ascript advance of receiving the service, which makes cash flow very handsome, indeed. In short, the structure of the information services industry is beyond attractive: it’s gorgeous. The profit margins of Bloomberg and First Call put the disk drive business to shame. The Opportunity of a Lifetime—or Is It? Nine Questions About the Business Every Business Plan Should Answer. Who is the new venture’s customer?
How does the customer make decisions about on careers in sports and physical buying this product or service? To what degree is the product or service a compelling purchase for the customer? How will the product or service be priced? How will the venture reach all the identified customer segments? How much does it cost (in time and resources) to acquire a customer? How much does it cost to produce and deliver the product or service? How much does it cost to support a customer? How easy is it to retain a customer? Thus, the first step for write entrepreneurs is to make sure they are entering an industry that is essay on careers and physical, large and/or growing, and one that’s structurally attractive. The second step is to on writing a 5 essay, make sure their business plan rigorously describes how this is the case. And if it isn’t the essay on careers and physical education, case, their business plan needs to write ascript, specify how the venture will still manage to essay, make enough of analysis, a profit that investors (or potential employees or suppliers, for that matter) will want to participate.
Once it examines the new venture’s industry, a business plan must describe in detail how the essay on careers in sports, company will build and launch its product or service into the marketplace. 1 Homework? Again, a series of questions should guide the discussion. (See the on careers in sports and physical education, insert “The Opportunity of a Lifetime—or Is It?”) Often the answers to these questions reveal a fatal flaw in the business. Buy Resume For Writer? I’ve seen entrepreneurs with a “great” product discover, for example, that it’s simply too costly to find customers who can and will buy what they are selling. Economically viable access to essay on careers in sports education, customers is the buy resume adonit, key to business, yet many entrepreneurs take the Field of Dreams approach to this notion: build it, and they will come. That strategy works in the movies but is not very sensible in the real world. It is not always easy to answer questions about the likely consumer response to essay on careers in sports and physical, new products or services. The market is as fickle as it is for writer adonit, unpredictable. (Who would have guessed that plug-in room deodorizers would sell?) One entrepreneur I know proposed to introduce an electronic news-clipping service. He made his pitch to a prospective venture-capital investor who rejected the plan, stating, “I just don’t think the dogs will eat the dog food.” Later, when the entrepreneur’s company went public, he sent the venture capitalist an anonymous package containing an empty can of dog food and a copy of his prospectus. If it were easy to predict what people will buy, there wouldn’t be any opportunities. The market is as fickle as it is unpredictable.
Who would have guessed that plug-in room deodorizers would sell? Similarly, it is tough to guess how much people will pay for something, but a business plan must address that topic. Sometimes, the essay on careers and physical, dogs will eat the dog food, but only at a price less than cost. Investors always look for opportunities for contrasting value pricing—that is, markets in which the costs to produce the product are low, but consumers will still pay a lot for it. No one is dying to essay education, invest in a company when margins are skinny. Still, there is money to be made in inexpensive products and services—even in commodities. 1 Homework? A business plan must demonstrate that careful consideration has been given to essay on careers in sports and physical, the new venture’s pricing scheme. The list of questions about the new venture’s opportunity focuses on the direct revenues and the costs of producing and marketing a product. That’s fine, as far as it goes. A sensible proposal, however, also involves assessing the business model from how to write ascript, a perspective that takes into account the investment required—that is, the and physical, balance sheet side of the equation.
The following questions should also be addressed so that investors can understand the cash flow implications of pursuing an opportunity: When does the business have to buy resources, such as supplies, raw materials, and people? When does the business have to pay for them? How long does it take to acquire a customer? How long before the customer sends the business a check? How much capital equipment is required to support a dollar of sales? Investors, of course, are looking for businesses in the notebook analysis which management can buy low, sell high, collect early, and essay on careers in sports and physical pay late. Key Stage? The business plan needs to spell out how close to that ideal the new venture is expected to come. Even if the answer is “not very”—and it usually is—at least the truth is out there to discuss. The opportunity section of a business plan must also bring a few other issues to on careers and physical education, the surface.
First, it must demonstrate and analyze how an opportunity can grow—in other words, how the new venture can expand its range of products or services, customer base, or geographic scope. Often, companies are able to create virtual pipelines that support the economically viable creation of new revenue streams. In the contrasting poetry, publishing business, for example, Inc. magazine has expanded its product line to include seminars, books, and videos about entrepreneurship. Essay On Careers And Physical Education? Similarly, building on the success of its personal-finance software program Quicken, Intuit now sells software for buy resume electronic banking, small-business accounting, and tax preparation, as well as personal-printing supplies and on-line information services—to name just a few of its highly profitable ancillary spin-offs. Now, lots of business plans runneth over on the subject of the new venture’s potential for growth and expansion. But they should likewise runneth over in and physical explaining how they won’t fall into some common opportunity traps. One of those has already been mentioned: industries that are at comparing contrasting poetry, their core structurally unattractive. On Careers And Physical Education? But there are others. The world of invention, for example, is fraught with danger. Over the past 15 years, I have seen scores of individuals who have devised a better mousetrap—newfangled creations from inflatable pillows for use on airplanes to automated car-parking systems.
Few of ascript, these idea-driven companies have really taken off, however. And Physical Education? I’m not entirely sure why. The Notebook Analysis Essay? Sometimes, the inventor refuses to spend the money required by or share the rewards sufficiently with the business side of the company. On Careers And Physical? Other times, inventors become so preoccupied with their inventions they forget the customer. Whatever the reason, better-mousetrap businesses have an uncanny way of malfunctioning.
Another opportunity trap that business plans—and entrepreneurs in general—need to pay attention to is the tricky business of arbitrage. The Notebook Analysis? Basically, arbitrage ventures are created to take advantage of some pricing disparity in the marketplace. MCI Communications Corporation, for instance, was formed to on careers, offer long-distance service at analysis, a lower price than ATT. Some of the industry consolidations going on today reflect a different kind of essay in sports and physical education, arbitrage—the ability to buy resume for writer, buy small businesses at a wholesale price, roll them up together into a larger package, and take them public at a retail price, all without necessarily adding value in the process. Whatever the reason, better-mousetrap businesses have an uncanny way of and physical, malfunctioning. Taking advantage of arbitrage opportunities is a viable and comparing contrasting poetry potentially profitable way to enter a business. In the final analysis, however, all arbitrage opportunities evaporate. It is not a question of whether, only when. The trick in these businesses is to use the arbitrage profits to build a more enduring business model, and business plans must explain how and when that will occur. As for competition, it probably goes without saying that all business plans should carefully and thoroughly cover this territory, yet some don’t. That is a glaring omission.
For starters, every business plan should answer the following questions about the competition: Who are the new venture’s current competitors? What resources do they control? What are their strengths and weaknesses? How will they respond to the new venture’s decision to enter the business? How can the new venture respond to its competitors’ response? Who else might be able to observe and exploit the same opportunity?
Are there ways to co-opt potential or actual competitors by forming alliances? Business is like chess: to be successful, you must anticipate several moves in advance. On Careers In Sports And Physical? A business plan that describes an insuperable lead or a proprietary market position is by definition written by naïve people. That goes not just for the competition section of the how to ascript, business plan but for the entire discussion of the opportunity. All opportunities have promise; all have vulnerabilities.
A good business plan doesn’t whitewash the latter. Rather, it proves that the entrepreneurial team knows the good, the bad, and the ugly that the venture faces ahead. Opportunities exist in a context. At one level is the macroeconomic environment, including the level of economic activity, inflation, exchange rates, and interest rates. At another level are the wide range of on careers and physical, government rules and regulations that affect the opportunity and how resources are marshaled to exploit it.
Examples extend from critical essay historical, tax policy to the rules about essay on careers and physical education raising capital for a private or public company. And at yet another level are factors like technology that define the limits of what a business or its competitors can accomplish. Context often has a tremendous impact on every aspect of the entrepreneurial process, from identification of opportunity to harvest. In some cases, changes in some contextual factor create opportunity. Buy Resume For Writer Adonit? More than 100 new companies were formed when the airline industry was deregulated in the late 1970s. Essay On Careers In Sports Education? The context for financing was also favorable, enabling new entrants like People Express to lesson on writing paragraph narrative essay, go to the public market for capital even before starting operations. Conversely, there are times when the context makes it hard to start new enterprises. The recession of the essay on careers and physical education, early 1990s combined with a difficult financing environment for new companies: venture capital disbursements were low, as was the key stage, amount of capital raised in the public markets. (Paradoxically, those relatively tight conditions, which made it harder for new entrants to get going, were associated with very high investment returns later in the 1990s, as capital markets heated up.) Sometimes, a shift in context turns an unattractive business into an attractive one, and vice versa. On Careers Education? Consider the case of a packaging company some years ago that was performing so poorly it was about to lesson a 5 paragraph narrative, be put on the block. Then came the Tylenol-tampering incident, resulting in multiple deaths.
The packaging company happened to have an on careers and physical, efficient mechanism for installing tamper-proof seals, and in a matter of weeks its financial performance could have been called spectacular. Conversely, U.S. tax reforms enacted in lesson plan paragraph narrative essay 1986 created havoc for companies in on careers in sports education the real estate business, eliminating almost every positive incentive to invest. Many previously successful operations went out of business soon after the new rules were put in place. Every business plan should contain certain pieces of evidence related to context. First, the entrepreneurs should show a heightened awareness of the new venture’s context and how it helps or hinders their specific proposal. Second, and more important, they should demonstrate that they know the venture’s context will inevitably change and describe how those changes might affect the business.
Further, the contrasting poetry essays, business plan should spell out what management can (and will) do in the event the context grows unfavorable. Finally, the business plan should explain the ways (if any) in which management can affect context in a positive way. For example, management might be able to have an impact on regulations or on industry standards through lobbying efforts. The concept that context is fluid leads directly to the fourth leg of the framework I propose: a discussion of risk and how to manage it. I’ve come to on careers, think of a good business plan as a snapshot of an event in key stage the future. That’s quite a feat to on careers education, begin with—taking a picture of the unknown. But the best business plans go beyond that; they are like movies of the future. They show the people, the critical essay, opportunity, and in sports and physical the context from multiple angles.
They offer a plausible, coherent story of what lies ahead. They unfold possibilities of action and ascript reaction. Good business plans, in other words, discuss people, opportunity, and context as a moving target. All three factors (and the relationship among them) are likely to essay on careers in sports education, change over time as a company evolves from start-up to ongoing enterprise. Therefore, any business plan worth the comparing contrasting essays, time it takes to write or read needs to focus attention on the dynamic aspects of the entrepreneurial process. When it comes to the matter of in sports and physical, risk and reward in a new venture, a business plan benefits enormously from the inclusion of two graphs. Perhaps graphs is the on writing paragraph, wrong word; these are really just schematic pictures that illustrate the most likely relationship between risk and on careers in sports and physical education reward, that is, the relationship between the opportunity and its economics. High finance they are not, but I have found both of these pictures say more to essay, investors than a hundred pages of in sports and physical, charts and prose.
The first picture depicts the amount of money needed to for writer adonit, launch the new venture, time to positive cash flow, and on careers and physical the expected magnitude of the payoff. This image helps the investor understand the depth and duration of negative cash flow, as well as the key stage 1 homework, relationship between the investment and the possible return. The ideal, needless to say, is to have cash flow early and often. But most investors are intrigued by the picture even when the cash outflow is high and long—as long as the cash inflow is more so. Of course, since the world of essay and physical education, new ventures is populated by wild-eyed optimists, you might expect the picture to display a shallower hole and a steeper reward slope than it should. It usually does. But to be honest, even that kind of essay historical, picture belongs in the business plan because it is a fair warning to and physical education, investors that the the notebook analysis, new venture’s team is completely out of touch with reality and should be avoided at all costs. The second picture complements the first. It shows investors the range of possible returns and the likelihood of essay on careers and physical, achieving them. The following example shows investors that there is critical, a 15 % chance they would have been better off using their money as wall-paper. The flat section reveals that there is a negligible chance of losing only a small amount of money; companies either fail big or create enough value to achieve a positive return.
The hump in the middle suggests that there is a significant chance of earning between 15 % and 45 % in essay on careers and physical education the same time period. And finally, there is a small chance that the initial outlay of paragraph essay, cash will spawn a 200 % internal rate of return, which might have occurred if you had happened to invest in Microsoft when it was a private company. Basically, this picture helps investors determine what class of investment the business plan is presenting. Is the new venture drilling for North Sea oil—highly risky with potentially big payoffs—or is essay in sports education, it digging development wells in Texas, which happens to be less of a geological gamble and probably less lucrative, too? This image answers that kind of question. It’s then up to the investors to decide how much risk they want to live with against what kind of odds. Again, the people who write business plans might be inclined to skew the picture to make it look as if the probability of a significant return is downright huge and the possibility of loss is critical essay historical, negligible. And, again, I would say therein lies the picture’s beauty. What it claims, checked against the investor’s sense of essay, reality and experience, should serve as a simple pictorial caveat emptor. Of course, the future is hard to predict. Still, it is possible to give potential investors a sense of the kind and write ascript class of risk and reward they are assuming with a new venture.
All it takes is a pencil and essay on careers in sports and physical two simple drawings. (See the insert “Visualizing Risk and critical historical Reward.”) But even with these drawings, risk is, well, risky. Essay On Careers Education? In reality, there are no immutable distributions of key stage, outcomes. It is ultimately the responsibility of management to change the distribution, to increase the likelihood and consequences of success, and to decrease the on careers and physical, likelihood and implications of problems. One of the comparing contrasting, great myths about entrepreneurs is that they are risk seekers. All sane people want to in sports education, avoid risk. A 5 Essay? As Harvard Business School professor (and venture capitalist) Howard Stevenson says, true entrepreneurs want to capture all the reward and give all the risk to others. Essay In Sports? The best business is a post office box to which people send cashier’s checks. Yet risk is unavoidable. 1 Homework? So what does that mean for in sports and physical a business plan? It means that the for writer adonit, plan must unflinchingly confront the risks ahead—in terms of people, opportunity, and essay and physical education context.
What happens if one of the new venture’s leaders leaves? What happens if a competitor responds with more ferocity than expected? What happens if there is a revolution in Namibia, the source of the notebook analysis, a key raw material? What will management actually do ? Those are hard questions for an entrepreneur to pose, especially when seeking capital. But a better deal awaits those who do pose them and then provide solid answers. A new venture, for example, might be highly leveraged and therefore very sensitive to interest rates. Essay In Sports And Physical? Its business plan would benefit enormously by stating that management intends to hedge its exposure through the financial-futures market by purchasing a contract that does well when interest rates go up. That is the equivalent of essay historical, offering investors insurance. (It also makes sense for the business itself.) Finally, one important area in the realm of risk/reward management relates to essay on careers in sports and physical education, harvesting. Venture capitalists often ask if a company is “IPOable,” by which they mean, Can the company be taken public at some point in the future?
Some businesses are inherently difficult to take public because doing so would reveal information that might harm its competitive position (for example, it would reveal profitability, thereby encouraging entry or angering customers or suppliers). Some ventures are not companies, but rather products—they are not sustainable as independent businesses. One of the key stage, greatest myths about entrepreneurs is that they are risk seekers. All sane people want to avoid risk. Therefore, the business plan should talk candidly about the and physical education, end of the on writing paragraph narrative essay, process. How will the investor eventually get money out of the business, assuming it is successful, even if only marginally so? When professionals invest, they particularly like companies with a wide range of exit options. They like companies that work hard to preserve and enhance those options along the way, companies that don’t, for example, unthinkingly form alliances with big corporations that could someday actually buy them. Investors feel a lot better about risk if the venture’s endgame is discussed up front.
There is an on careers, old saying, “If you don’t know where you are going, any road will get you there.” In crafting sensible entrepreneurial strategies, just the opposite is true: you had better know where you might end up and have a map for plan on writing a 5 paragraph getting there. A business plan should be the essay and physical, place where that map is drawn, for, as every traveler knows, a journey is a lot less risky when you have directions. Once a business plan is written, of course, the goal is to land a deal. That is a topic for another article in itself, but I will add a few words here. When I talk to contrasting poetry essays, young (and old) entrepreneurs looking to finance their ventures, they obsess about the valuation and essay on careers and physical education terms of the deal they will receive. Their explicit goal seems to be to minimize the how to write, dilution they will suffer in and physical raising capital. Implicitly, they are also looking for investors who will remain as passive as a tree while they go about building their business. On the food chain of investors, it seems, doctors and dentists are best and venture capitalists are worst because of the degree to ascript, which the latter group demands control and a large share of the returns.
That notion—like the idea that excruciatingly detailed financial projections are useful—is nonsense. From whom you raise capital is often more important than the terms. Essay And Physical? New ventures are inherently risky, as I’ve noted; what can go wrong will. When that happens, unsophisticated investors panic, get angry, and often refuse to advance the company more money. Sophisticated investors, by contrast, roll up their sleeves and help the contrasting poetry essays, company solve its problems.
Often, they’ve had lots of experience saving sinking ships. They are typically process literate. They understand how to craft a sensible business strategy and a strong tactical plan. Essay In Sports And Physical Education? They know how to recruit, compensate, and motivate team members. They are also familiar with the Byzantine ins and outs of going public—an event most entrepreneurs face but once in a lifetime.
This kind of know-how is worth the money needed to buy it. There is an old expression directly relevant to entrepreneurial finance: “Too clever by half.” Often, deal makers get very creative, crafting all sorts of payoff and option schemes. That usually backfires. My experience has proven again and again that sensible deals have the following six characteristics: They do not blow apart if actual differs slightly from plan. They do not provide perverse incentives that will cause one or both parties to behave destructively. Poetry? They are written on a pile of papers no greater than one-quarter inch thick. But even these six simple rules miss an important point. A deal should not be a static thing, a one-shot document that negotiates the disposition of a lump sum. Instead, it is incumbent upon and physical, entrepreneurs, before they go searching for funding, to 1 homework, think about and physical education capital acquisition as a dynamic process—to figure out how much money they will need and when they will need it. How is comparing, that accomplished?
The trick is for the entrepreneurial team to treat the new venture as a series of experiments. Before launching the whole show, launch a little piece of it. Convene a focus group to test the product, build a prototype and on careers watch it perform, conduct a regional or local rollout of key stage, a service. And Physical Education? Such an exercise reveals the true economics of the business and can help enormously in determining how much money the new venture actually requires and in what stages. The Notebook Analysis? Entrepreneurs should raise enough, and investors should invest enough, capital to fund each major experiment. Experiments, of course, can feel expensive and risky.
But I’ve seen them prevent disasters and help create successes. I consider it a prerequisite of putting together a winning deal. Among the many sins committed by business plan writers is arrogance. In today’s economy, few ideas are truly proprietary. Moreover, there has never been a time in recorded history when the supply of capital did not outrace the on careers in sports education, supply of opportunity. The true half-life of opportunity is decreasing with the passage of time. A business plan must not be an write, albatross that hangs around the neck of the entrepreneurial team, dragging it into essay on careers and physical, oblivion.
Instead, a business plan must be a call for action, one that recognizes management’s responsibility to fix what is broken proactively and in real time. Risk is critical, inevitable, avoiding risk impossible. Risk management is the and physical education, key, always tilting the venture in favor of reward and away from comparing essays, risk. A plan must demonstrate mastery of the entire entrepreneurial process, from identification of opportunity to harvest. It is on careers education, not a way to separate unsuspecting investors from their money by hiding the fatal flaw. For in the final analysis, the only one being fooled is the entrepreneur. We live today in the golden age of entrepreneurship. Although Fortune 500 companies have shed 5 million jobs in essays the past 20 years, the overall economy has added almost 30 million. Many of those jobs were created by entrepreneurial ventures, such as Cisco Systems, Genentech, and Microsoft.
Each of in sports and physical education, those companies started with a business plan. Is that why they succeeded? There is no knowing for sure. But there is little doubt that crafting a business plan so that it thoroughly and candidly addresses the ingredients of success—people, opportunity, context, and the risk/reward picture—is vitally important. In the absence of a crystal ball, in fact, a business plan built of the right information and on writing a 5 narrative analysis can only be called indispensable.
William A. On Careers And Physical? Sahlman is the Dimitri V. Lesson Plan Paragraph Narrative Essay? D’Arbeloff-MBA Class of 1955 Professor of Business Administration at the Harvard Business School.
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This means that they are in charge of everything from write ascript, hiring employees to overseeing loan approval. A winning branch manager resume must illustrate financial expertise and general management skills. Essay On Careers In Sports And Physical. Be sure to include the size of for writer, your team, the growth of your customer base, and monumental revenue generation. Essay In Sports Education. Don’t forget to stress your HR skills, too. Comparing Poetry Essays. Branch managers often have to act as HR manager, as well, so including any HR accomplishments will help get your branch manager resume noticed. Financial analysts analyze and essay on careers in sports and physical education report financial information in order to calculate the comparing contrasting, economic, business, or industry environment. Provided that information, financial analysts can then make useful recommendations.
A strong financial analyst resume should detail exceptional mathematics skills, a firm grasp of economics, and a working knowledge of sales and marketing. In addition, your winning financial analyst resume must demonstrate that you possess strong critical thinking skills. Try to incorporate deductive reasoning into your resume as well. Essay In Sports And Physical. Payroll Specialist : Resume Example. The primary responsibility of payroll specialists is to manage payroll information for critical, companies. Payroll specialists ensure that employees — whether they are hourly or salary — are paid accurately and promptly. On Careers In Sports Education. During tax season, payroll specialists often help build data for financial specialists. If you want to create payroll specialist resume that gets attention, be sure to include the following information on your resume: excellent math skills, Excel expertise, and a strong understanding of the notebook analysis essay, federal and state regulations. Besides that, you should also note your communication and organizational skills, which are also important qualities needed for the job. Attract attention with professional resume designs.
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California State University, Northridge. In these examples, the students had 120 minutes to produce an essay on essay in sports and physical education, a topic given them at contrasting poetry essays, the test and were not permitted to use dictionaries or other aids. Essay In Sports And Physical Education. They were advised to comparing plan before writing and to check their papers over on careers in sports and physical, after finishing but not to try to recopy them because there would not be enough time. The essays are, in effect, first drafts, with such revisions and corrections as the writers found time to make. All the essays printed here are informative and coherent, but even the write, best are not flawless, and merely “adequate” papers exhibit several weaknesses and errors. It should be understood that in passing these papers the faculty is in sports and physical, recognizing realistically the differences between an impromptu piece of writing and critical essay a paper prepared outside of class with adequate time for revising and essay on careers education polishing. We provide here a sample essay topic, together with the scoring guide, and three sample essays, rated 6 (High Pass - Superior), 5 (High Pass - Strong), and 4 (Pass - Adequate).
Sample Essay Topic -- Sparkling Water is the write, New Soda. Sparkling Water is the New Soda. The hottest drink in America is water with bubbles. Long a kitchen table staple in European households, sparkling water is on careers education, making inroads in the U.S. thanks largely to Americans’ waning interest in soda. Between 2009 and 2014, the volume of carbonated bottled water sold in how to write the U.S. has increased by 56.4 percent, according to data from Euromonitor International, a market research firm. Soda drinking declined sharply during the same period. Still, sparkling water sales are a fraction of soda sales. The U.S. soda market is worth about $39 billion, according to Euromonitor. The market for unflavored sparkling water, flavored sparkling water and functional water -- a category that includes flavored still water and enhanced still water like Smartwater -- is just $4 billion.
It has a way to go before it catches up to soda, but sparkling water is indeed having a moment. The growth in millions of essay, liters of sparkling water sold in essay the U.S. According to education Euromonitor International, Sparkling Water sales grew from 400 million liters per year to write 667 million liters per year in 2015, and are projected to grow to in sports and physical almost 800 million liters per year in 2019. The decline in contrasting millions of liters of essay on careers in sports education, soda sold in the U.S. (Note that the scale is very different from the chart above, with soda sales still dwarfing sparkling water sales.) According to Euromonitor International, soda sales fell from 40 billion liters per year to about 32 billion liters per year in 2015, and essay historical are projected to fall to just over 30 billion liters per year in 2019.
Americans’ growing obsession with health is the biggest reason for the shift, according to in sports education Jonas Feliciano, a global beverage analyst at Euromonitor. Coke and Pepsi have resorted to a 5 essay hawking products like energy drinks and even milk to boost sales as Americans become increasingly wary of the education, high levels of sugar in soda. The opportunity for variety is another factor in the sparkling water boom. These beverages are available in key stage 1 homework a range of flavors, from orange-pineapple to in sports and physical education kiwi-strawberry. Feliciano noted that most mainstream soda comes in just cola and lemon-lime flavors. One exception, Mountain Dew, has built its success in part on how to write, constantly launching new flavors. “[Americans] are turning away from things that identify with soda and instead are turning toward things that identify with water,” Feliciano said. “If I’m looking for health and I’m looking for in sports education, variety, sparkling water with different flavors seems to provide that.” For some companies, Americans’ changing tastes are offering an opportunity. The growth in sales at Washington-based Talking Rain Beverage Company, which makes flavored sparkling water, has pretty much directly mirrored the rise of the beverage's popularity. The company brought in more than $384 million in sales in 2014 compared to just $2.7 million in 2009.
Sparkling Ice, a Talking Rain line of zero-calorie sparkling water in essay historical flavors like pink grapefruit and peach nectarine, is responsible for most of that growth. Kevin Klock, Talking Rain’s CEO, says the company doesn’t try to make health claims about its drinks because shoppers recognize on their own that sparkling water is probably healthier than soda. “It’s great that it’s zero calories, but it’s probably not the number one thing the consumer is looking for,” Klock said. “They’re not drinking it because they have to, they’re just drinking it because it’s something they find they enjoy.” Soda’s two main draws are caffeine and a bubbly sweet sensation, according to Klock. As concerns about soda’s health consequences mount, drinkers are turning to coffee and energy drinks for essay in sports, their caffeine fix, and flavored sparkling waters for that throat-tickling combination of analysis, bubbles and sweetness. “I don’t see it as a fad,” Klock said of flavored sparkling water, noting that the trend in all beverages, including liquor and beer, is toward more variety and flavor. SodaStream is betting big that interest in sparkling water continues to grow. On Careers In Sports And Physical. The at-home carbonation machine company has shifted its marketing in recent months to focus more on the product's ability to make sparkling water and less on its ability to make soda. SodaStream rebranded its devices as sparkling-water makers instead of key stage 1 homework, soda makers, and it has changed its slogan from “set the bubbles free” to “water made exciting.” The company made the shift in part because Americans haven’t really taken to the machines.
In the U.S., SodaStream is in sports, probably better known for its Scarlett Johansson commercials than for its carbonation device. So far, just 1.5 percent of households in essays the U.S. have a SodaStream, compared to about 20 percent of households in Finland or Sweden, according to Daniel Birnbaum, SodaStream’s CEO. Even with the new messaging, it may be hard to achieve Birnbaum’s goal of getting a SodaStream in every home. Feliciano notes that low-income shoppers aren’t likely to make the switch from soda to sparkling water anytime soon. Even those who don't shell out for a SodaStream machine -- the cheapest option on the company's website is $79.99 -- will probably find better deals on soda than sparkling water. While there's not that much difference in the average price per liter ($1.10 per on careers in sports education liter for soda versus $1.30 per liter for sparkling water, according to Euromonitor), the supermarkets, discount outlets and convenience stores where most low-income Americans shop offer promotional deals on key stage, soda that often make it much cheaper than sparkling water, according to Feliciano. “This is still not for essay in sports, the masses,” Feliciano said. But Birnbaum is confident that Americans' shift away from soda is more than just a whim.
“We feel like we are now at the early stages of 1 homework, a revolution in in sports and physical the beverage industry in America,” Birnbaum said, noting that about 70 percent of SodaStream’s customers globally use the machine only for carbonating water. “The death of soda comes with the life of something else,” Birnbaum said. PROMPT: Sparkling Water is the New Soda. This test assesses written communication, critical thinking, quantitative literacy, and information literacy. 1. consider any cultural or social issues, including any biases of the author; 2. Comparing Contrasting Poetry. include your assessment of the on careers education, quantitative evidence the article uses; and.
3. discuss what research strategies you would use to find additional sources of information to evaluate the claims. Each essay is buy resume, read and evaluated by at essay, least two faculty members in a carefully planned and critical historical supervised reading. Each reader scores an essay on a scale of 1 to 6, and the two scores are combined. 12 is the highest possible total score. A score of 8 or above is passing. (See sample scoring guide and sample essays below.)
It is the intention of and physical, CSUN to report test results that accurately reflect each student's performance. Test administration and lesson plan on writing a 5 paragraph test security standards are designed to assure that all test takers are given the same opportunity to demonstrate their abilities and to prevent anyone from having an unfair advantage over others because of testing irregularities. With this in in sports education mind, in rare cases in which there is a question about the ascript, validity of a student's essay, the UDWPE Advisory Board reserves the right to request that a student take a retest at essay on careers education, no cost to the student. The student will be required to bring acceptable and specified identification. Lesson On Writing Paragraph Narrative. The Advisory Board will notify the student of the decision regarding the retest outcome. Each essay is read and evaluated by at least two faculty members in a carefully planned and essay on careers in sports supervised reading. A High Pass Superior paper addresses the topic in a complex, meaningful way, and executes its plan convincingly and skillfully. Purpose : Shows a clearly identifiable purpose through a highly-focused essay. Topic : Addresses the topic by sophisticated employment of many issues raised in the reading passage. Critical Thinking and Logic : Evaluates the validity of the reading’s conclusions, and buy resume for writer synthesizes information pertinent to the topic, and/or offers an essay on careers and physical, alternative interpretation of the topic.
Development : Shows extensive development, following a logical progression in historical well-focused paragraphs exhibiting strong sentence and essay on careers education paragraph-level transitions, and offers cogent sources of for writer, information that go beyond those presented in the text. Style / Usage/Grammar: Offers variety and sophistication in sentence structure, diction, and vocabulary; exhibits a strong command of written English. A High Pass Strong paper addresses the topic in a meaningful way, and executes its plan skillfully. Purpose : Shows a clearly identifiable purpose. Topic : Addresses the essay on careers education, topic by competent employment of issues raised in the reading passage. Critical Thinking and comparing contrasting essays Logic : Considers the validity of the reading’s conclusions, and synthesizes information pertinent to the topic. Development : Shows extensive development following a logical progression in in sports and physical education focused paragraphs exhibiting strong sentence and paragraph-level transitions. Style / Usage/Grammar: Offers variety in sentence structure, diction, and vocabulary; exhibits a command of written English. A Pass paper takes a satisfactory approach. Purpose : Shows an the notebook analysis essay, identifiable purpose. Topic : Has engaged the essay and physical education, primary issue raised by the reading passage.
Critical Thinking and Logic : Demonstrates an understanding of the reading's topic and a grasp of its use of evidence. Development : Presents focused paragraphs in a reasonably logical sequence with adequate sentence and paragraph-level transitions. Style / Usage/Grammar: Employs adequate use of critical essay, sentence structure and vocabulary; exhibits control of written English, and in sports while the essay may contain some grammatical flaws, they do not detract from the overall effect or clarity of the writing. An Inadequate No Pass paper fails to develop or address the issue in a satisfactory way. Purpose : Shows little purpose. Topic : May address some issues presented in the reading passage, but some significant aspects may be slighted or only marginally addressed. Critical Thinking and Logic : Fails to for writer adequately address the in sports and physical, reading and develops no relevant points of its own. Development : Has underdeveloped portions presented in unfocused paragraphs lacking adequate transitions at both the critical, sentence and paragraph level. Style / Usage/Grammar: Contains sentences that are difficult to in sports and physical read or seem confused; may show frequent misuse of vocabulary; exhibits wavering control of written English, including major grammatical errors. An Incompetent No Pass paper fails to develop or address the issue at all and will reveal serious and repeated problems, including confusion as to the task. Purpose : Lacks apparent purpose.
Topic : Fails to address the issues presented in the reading passage. Critical Thinking and Logic : Fails to understand the lesson plan a 5 paragraph essay, reading. Development : Is significantly underdeveloped and lacks adequate transitions at both the sentence and paragraph level. Style / Usage/Grammar: Generally consists of sentences that are difficult to read or seem confused; often shows misuse of vocabulary; exhibits little control of written English, including repeated major grammatical errors. An Incomplete No Pass paper presents too little writing for evaluation. On Careers In Sports Education. It may be a blank exam or one containing only a few sentences. Student Response - Score: 6. This article discusses the phenomenon of sparkling water and its popularity, focusing on the drink's potential to comparing poetry essays drive soda out of our supermarkets. On Careers. The potential take-over is one of the most significant paradigm shifts the beverage industry has ever seen. Soda has been the lesson on writing a 5 paragraph, bully on the block for years, inventing new flavors purely for the sake of winning shelf space.
Now, for essay in sports, the first time, soda consumption has declined by nearly twenty-five percent, while sparkling water consumption has gone up to lesson plan on writing paragraph narrative essay balance the change. While the on careers in sports education, new change is definitely worth exploring, I think the analysts quoted in the article are making black and how to write white arguments, clearly caused by their biased positions in the beverage industry. This close-minded approach can be seen especially in their reasons behind the increase of sparkling water sales. They argue that the change is being caused by health concerns, the public's desire for variety, and economic factors like low income. All of these reasons are true to some extent, but I think both drinks will exists for decades to come, once they find a way to share the market. Jonas Feliciano of Euromonitor International believes that America is becoming more health conscious, causing them to realize that soda is not a wise decision.
While this is true, and we are seeing more Americans every day taking up the vegetarian, vegan, or organic lifestyles, they are still a tiny minority. The change will not likely become a majority because America is addicted to consumption. It is part of in sports education, a national mentality of historical, excess from in sports and physical fast food to caffeine addiction, and no addiction is easy to kick. The world saw a similar phenomenon when cigarettes were invented. Contrasting Poetry. They were believed to be healthy, then proven to be lethal, and everyone thought the. cigarette industry would die as a result. Look around. Millions of people still smoke cigarettes, and they probably always will. For the same reasons, health concerns will cause national soda sales to decline only slightly. It is no surprise that Soda Stream is struggling to get their product into every American home, given America's health status. They have rebranded, hired Scarlett Johansson to be the face of the company, and still they have only wiggled their way into 1.5 percent of American households.
This is because we are one of the unhealthiest countries. In Finland and Sweden, on the other hand, Soda Stream products can be found in twenty percent of homes, which comes as no surprise because these are two of the most highly educated countries on essay and physical education, the planet. Furthermore, I think the sparkling water companies know that they are not much healthier than soda. Kevin Klock of Talking Rain Beverage Company does not make health claims about his company's sparkling water products. He says this is because people buy sparkling water for plan on writing a 5 paragraph narrative essay, the taste, not the health factors. I think Kevin avoids health statements because sparkling water is also unhealthy. The flavoring comes from sugar, just like soda. Even the zero calorie alternatives cannot be brought up as an essay in sports and physical, argument because soda companies offer the same thing.
In the end of the day, the only healthy choice is unflavored sparkling water, which is hardly a significant portion of Talking Rain's sails. Buy Resume For Writer Adonit. Klock's reasoning for the change towards sparkling water is that people only drank soda for the caffeine and bubbles. In recent years, people have turned to coffee and energy drinks for essay on careers, caffeine and to sparkling water for the bubbles. This may come as a shock to Klock, but coffee and energy drinks are unhealthy addictions. So even the owner of critical essay, a successful sparkling water company believes that in order to knock soda off the market, the public needs to inherit new, equally unhealthy alternatives. The public will eventually recognize this hypocrisy, turn away from sparkling water, and maybe even turn back to soda. I think it is clear that health concerns, if any part of the market change, are not the main part. Feliciano's next argument is that people buy sparkling water because it opens the door to in sports a variety of flavors that soda companies don't offer. Essay. He claims that most sodas come in cola or lemon-lime flavors. Last I checked, there were dozens of flavors of soda, but even if that was not true, this argument is still irrelevant. Soda companies will notice a change in education the vox populi and start manufacturing the same flavors as the on writing a 5 paragraph narrative essay, sparkling water companies.
Long before their shelf space is overtaken, the soda companies will find a way to capitalize on on careers education, the pioneer work of the sparkling water companies. Finally, there is the issue of income. The Notebook. Soda Stream is the cheapest alternative to essay on careers in sports and physical soda in the long run, but the starting price of their cheapest product is about eighty dollars. This is essay historical, not a price low-income households are willing to pay. Feliciano points out in sports and physical, that in addition to the slight difference in production costs, soda has an key stage 1 homework, advantage because of promotional deals that are rarely offered for sparkling water in supermarkets and convenience stores. Again, this is a very true statement, but it is only temporary.
If sparkling water sales continue to increase at the rates we are currently witnessing, stores will offer the same promotions for sparkling water as they do for soda. The difference now is only twenty cents per liter according to Euromonitor, but with promotional sales that will likely be offered in the future, the difference between sparkling water and soda could be almost negligible. In the end of the on careers in sports and physical education, day, all of buy resume for writer, these arguments hold some truth. On Careers In Sports And Physical. Americans are definitely becoming more health conscious, and while that probably has an effect on the sales of soda, it is not a trend that will likely become a majority. Americans are addicted to being unhealthy and giving into excessive desires, and like cigarettes, soda will always be a part of that lifestyle. Sparkling water definitely offers variety that the soda companies do not yet compete with, but one day they will if the sales margins of sparkling water continue to for writer rise.
Low income families are definitely less likely to buy the more expensive sparkling water, but one day the prices may drop or the desire for social status may exceed rational spending. The future of the beverage industry is not so black and white. I think sparkling water will continue to take over for a while, until it reaches a plateau due to the boundaries of health consciousness, competition, and income. Still, if sparkling water manages to education make a significant impact on the sales of soda - and industry that has been poisoning Americans for generations - then it will go down in history as one of the most significant events in the legacy of the beverage industry. I would go try a number of things for additional information on plan a 5 paragraph, this topic. I would research brand name sparkling water and soda companies and try to acquire their sales reports. I would also go to essay on careers and physical big name supermarkets to see if there is truth to the change. Perhaps these sales are only effecting small stores or online shopping. Or perhaps the soda companies are already fighting the battle and winning. Additionally, I would look for articles on consumer trends in key stage 1 homework other beverages in order to evaluate the connection (if any) between soda and sparkling water sales.
I would use the databases in the Oviatt Library to look for journals on that topic. I might even search for in sports education, demographic data by region to see if age, lifestyle, or locale are having an effect on beverage sales. Key search strings like “soda consumption in Midwestern states last 10 years” or “millennials and paragraph sparkling water” would help me to on careers in sports and physical find this information. Student Response - Score: 5. Marketing research firms, such as Euromonitor, have determined that consumption of sparkling water has increased 56.4 percent between 2009 and 2012, whereas sales of soda significantly declined during the same time frame. Though this might at first appear to signal that sparkling water will outsell soda in the near future, it is important to look more closely. Key Stage. The graphs clearly show that Americans have not rejected soda; soda sales ($39 billion) continue to outpace water sales ($4 billion) by a significant amount. Though soda may be losing its popularity, sparkling water does not appear to be a significant threat despite being the healthier alternative and offering a variety of flavors. Jonas Feliciano, global beverage analysis at Euromonitor International, states that Americans have become obsessed with health, and are thereby reducing or eliminating soda from their diets. In Sports Education. This seems a logical argument given that television programming, such as the key stage 1 homework, Doctor Oz show and The Doctors, have brought health awareness and the benefits of drinking more water into American homes. The mantra “Hydrate!
Hydrate!” is now something many Americans adhere to diligently. Essay And Physical. As a runner and a paramedic, bottled water is an important part of my running and essay medical ritual. These shows also discuss the negative effects of drinking soda, such as high blood pressure, and the potential for Type 2 diabetes. Considering how much time Americans spend watching TV, it seems possible that shows like these are influencing consumers and having an influence on the decline in soda sales. However, Feliciano’s belief that consumers are also trending away from soda because sparkling water has a larger variety of flavors seems less convincing. The article claims that soda flavors have more or less stagnated with lemon-lime and cola flavors; however, this isn't really true. Coca-Cola, Dr. Pepper, and Sprite all come in flavor variations such as Cherry and Vanilla, and stores like Rocket Fizz carry an essay in sports education, infinite number of soda flavors. New soda machines even give customers the choice of write, mixing a variety of flavors, so it appears that companies are responding to consumer desire for more flavor choices.
If sparkling water is more alluring than soda, it doesn’t seem likely that it’s because of flavor choices. Coca-Cola and essay on careers Pepsi are trying to recapture the loss of their market share by analysis essay, selling more energy drinks. But that strategy is only exploiting people’s desire for a healthier beverage alternative, not providing one. Energy drinks are loaded with sugar, caffeine and more vitamins than a human needs to consume. Consumers are not totally aware of the on careers in sports, dangers and unhealthy aspects of these products, perhaps because they consider them to be closer to for writer water than soda.
But energy drinks contain an enormous amount of caffeine and on careers education can cause a crash and burn effect on the human body. To illustrate how emergency services view these products, these products were banned from the base camp during the Station Fire. The Notebook Analysis. The marketing of these products is in many instances deceptive. As consumers become more educated about the contents of energy drinks, it doesn’t seem likely that this marketing strategy will help to boost sales for Coca-Cola and Pepsi., Again, though, some of these “waters” contain more sugar than consumers want to admit. Kevin Klock, CEO of Talking Rain Beverage Company feels, however, that health concerns are not the major factor in and physical the increase in sparkling water, but rather because consumers find these products enjoyable – they prefer the the notebook essay, taste. Education. This appears to be a fair assessment, but health concern may not be as insignificant a factor as Klock proposes. In order to evaluate Klock’s claim, I would want to find more information about the effects of soda on the body. Critical. For instance, there are many websites about the increase in Type 2 diabetes and its relation to soda intake. To further evaluate the claims in this article, I would search for essay on careers education, other global marketing companies and compare their data with Euromonitor’s findings. Write. Likewise, Talking Rain is not the essay on careers in sports and physical education, only beverage company, and I have never heard of them.
I would research sales and compare data from other more established sparkling water companies, such as Perrier and LaCroix. Comparing Contrasting Poetry. I would use the Oviatt databases to locate reliable sources like medical and marketing journals for the information I want. Sources can be difficult to find, and one good strategy is to use key words in a search engine. By typing in things like, “Coke sales drop” or “Sparkling water on the rise” or “Perrier sales increase” you would be able to essay on careers really narrow your search to relevant sources. I would look for unbiased sources that could help to comparing essays complete the analysis of the effects the new sparkling water industry will have on the soda industry. In conclusion, is sparkling water the new soda? As total sales of both indicate, it appears Americans are reducing soda intake and increasing the essay on careers in sports and physical education, consumption of healthier products. Key Stage 1 Homework. Sparkling water may not be the new soda yet, but as the public is more educated and aware of the health benefits of reducing soda intake, the tide may yet turn. The soda industry has money and essay in sports and physical power, and the sparkling water industry may have difficulty over critical historical, the next few years in competing with soda companies marketing strategies, but eventually may catch up to the soda companies in sales, in part because of American’s desire for a healthier life style.
Sparkling water will be the new soda someday. Student Response - Score: 4. Is sparkling water the new soda? According to this article, the sale of sparkling water has significantly increased while simultaneously decreasing the essay on careers and physical education, sale of soda. The article states that “Sparkling water sales grew from 400 million liters per year to comparing essays 667 million liters per year” and “Soda sales fell from 40 billion liters per year to about 32 billion liter liters per year.” Though the essay and physical, number of sales overall have a large difference in the two, there is write, still a notable change in the rise and on careers in sports and physical education fall of the buy resume for writer adonit, graphs. There could be a number of factors that contribute to this, but the most obvious one would be America’s increasing interest in creating a healthier lifestyle. More fast food establishments are creating a healthy option menu due to consumers checking for calorie count. Gyms are now busier than ever, and not just after New Year’s Day. Sparkling Water is a zero-calorie alternative to soda, which is a notable factor in the obesity rate in America. The article states that not only did soda sales decrease in 2015, but that decrease is predicted to continue. On Careers In Sports Education. Caffeine and sugar are the reasons why soda has been so popular in America.
There have been TV documentaries which show people addicted to soda because it got them through their work days but ended up costing them their health. For Writer Adonit. In almost every weight loss and meal plan program, nutritionists emphasize the importance of increasing one’s water intake and staying away from processed sugars. Water has many nutritional benefits, from improving one’s digestive health to essay reducing acne. Due to this, Americans would rather drink something that contained the for writer adonit, word “water” in its name than the unhealthier option. Flavored sparkling water gives people the many flavor choices without having to intake large amounts of sugar, and coffee provides the caffeine people need to get through the day. The price of soda is so unbelievably affordable that it becomes the first option at the grocery store. When choosing between a small bottle of and physical education, flavored sparkling water which costs about three dollars versus a larger two liter bottle of soda that costs one dollar, it is no surprise why low-income houses prefer soda.
Healthier foods in analysis essay general are two to three times the essay on careers in sports and physical education, price of fatty, processed foods. How To Ascript. For example, a chicken bowl at Chipotle costs $7 while a cheeseburger at McDonald’s costs $1. A smoothie at Jamba Juice costs $6 while a bottle of soda is $1.50 at a convenience store. Soda is also the preferred option because people have been drinking it for majority of their lives and it’s difficult to transition to a less sugary, caffeine-free version of it, even if it has the essay on careers and physical, bubbles. My idea is supported by the article’s claim that low-income homes are not investing in Soda Stream machines, even though the how to ascript, cost of soda bought throughout the year would surpass the cost of a Soda Stream machine. Soda companies make the product appealing by keeping it in our vision. Billboards across the country and commercials every other minute also play a huge role in its popularity. Essay And Physical Education. They shell out millions of dollars just to run a single commercial during the Super Bowl and key stage have gained success from it. Coca-Cola and on careers and physical Pepsi are two companies that have benefited the most from plan on writing narrative these advertisements. It is important to emphasize the importance of doing research in what we are consuming rather than believing what is essay in sports and physical, told from those who are selling the comparing contrasting, product on TV.
As people, we tend to pick the easier route when it comes to knowing what’s in our food. We skim through the label and on careers in sports and physical education see what is in the biggest or boldest lettering and go with it. It may be surprising but what’s on the front of the the notebook, bottle may not be true and essay in sports education it is important to research what we are ingesting. I find that the internet is most helpful for analysis, discovering the in sports and physical education, benefits of certain foods and beverages. For this subject specifically, I would research the benefits of sparkling water by looking for medicinal journals and articles.
Blogs and unpublished articles are not always reliable, so I would avoid those types of sources. The University Library online provides access to many subject specific databases. An important method in finding articles is buy resume adonit, entering the essay in sports and physical, correct key words or phrases. For this, I would try “health benefits of water” “are energy drinks healthy?” It is crucial to plan a 5 paragraph narrative make sure the in sports and physical education, source is reliable and comparing contrasting poetry essays specific to the question that is to be answered. In conclusion, though the sales of sparkling water have increased while soda sales have decreased, the greater portion of Americans still prefer soda due to not being informed or exposed to the benefits of choosing sparkling water.
That, and the price differences between the two. Though there is a significant price difference, the and physical education, graph in this article still shows that that consumption of plan on writing a 5 paragraph narrative, soda has significantly decreased due to the rise in sales of sparkling water. On Careers. As Americans make the analysis, switch, they will become more educated about how switching from essay on careers and physical education soda to sparkling water can improve one’s health and plan on writing essay overall livelihood.